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Data Management

Marketers are expanding their use of Big Data, and they’re just beginning to tap its power. This section covers the tools, trends and strategies for maintaining clean and accurate databases to enhance targeting capabilities.

Seek AI Launches Platform To Automate Access To Data

Seek AI Launches Platform To Automate Access To Data

Seek AI, a developer of AI-powered intelligent data solutions, unveiled its new B2B SaaS platform that automates mundane, repetitive work that data professionals perform within many organizations. Seek AI allows data teams to oversee database query projects aiming to improve productivity, especially in the sales and marketing departments.
Foundry Releases Contact-Level B2B Intent Data

Foundry Releases Contact-Level B2B Intent Data

Foundry, an IDG, Inc. company and B2B media and martech provider, launched its proprietary intent data product, Foundry Intent, marking the company’s first major release since it acquired LeadSift, KickFire, Triblio and Selling Simplified. This new capability brings together KickFire and LeadSift data capture technologies and machine learning to help…
Affinity Appoints Josette Leslie As CFO

Affinity Appoints Josette Leslie As CFO

Affinity, a relationship intelligence platform, appointed Josette Leslie as Chief Financial Officer. In the role, Leslie will oversee long-term financial strategy to help drive the next stage of growth for Affinity. 
Calendly Releases New Reporting Dashboard, Calendly Analytics

Calendly Releases New Reporting Dashboard, Calendly Analytics

Calendly, a scheduling platform, launched Calendly Analytics to help users optimize scheduling and reach team goals faster. The intuitive reporting dashboard is designed to assist team leaders to discover activity and trends, such as popular meeting days, top performers and in-demand meeting types.
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