COVID-19 Update
Subscribe

Resources

Categorized in two ways – by Type and by Topic – the Resource Center offers access to webinar coverage, white papers, E-books, Infographics and more. Looking for the latest custom content covering marketing automation, lead scoring or nurturing? This is where you’ll find it!

Tips For Using Content To Drive Sales

Tips For Using Content To Drive Sales

Even though content marketing generates three times as many leads as traditional outbound marketing, only 6% of marketers consider their efforts “very effective,” according to the Content Marketing Institute. Content marketing platform ClearVoice designed this infographic with tips to improve the marketing funnel from content creation to conversion. [Click To Expand]…
7 Segmentation Barriers To Creating An Exceptional Customer Experience

7 Segmentation Barriers To Creating An Exceptional Customer Experience

B2B marketers have a vast amount of data about their customers, but many still struggle with their segmentation models. This infographic highlights key findings from a recent study conducted by Quarry, which focuses on seven barriers that many B2B marketers are facing when segmenting their audience to boost the customer…
How To 10x Your Content Marketing Team's Productivity

How To 10x Your Content Marketing Team's Productivity

Notice that your content team isn't scaling like other departments within your business? While the going is tough, there is a way for you and your content team to maximize productivity without having your team burn itself out. Download this white paper to see how you can revamp your content team to boost productivity and decrease strain, including: How to…
Most B2B Marketers Have Attribution Models

Most B2B Marketers Have Attribution Models

Nearly three-quarters (74.6%) of marketers use some type of attribution model. However, just a little more than one-quarter (27.6%) of marketers chose their attribution model to give proper credit to the touches that impacted conversion, according to this infographic from Bizible.
New Models For Nurturing Leads With Live Multichannel Video Marketing

New Models For Nurturing Leads With Live Multichannel Video Marketing

You're probably doing video marketing, but are you getting the biggest bang for your buck? From start-ups to established brands, marketers are taking their video from on-demand to live and seeing increased viewership, engagement and awareness. Fill out the form below to learn from successful brands how creating a live event can take your video marketing from average to amazing,…
Spending On Sales Processes Outweighs Messaging

Spending On Sales Processes Outweighs Messaging

With election season upon us, politicians aren’t the only ones who are flip-flopping on the issues. Companies say that sales messaging is what drives deals, but they are investing more in processes, according to a recent survey of B2B marketing and sales executives by Corporate Visions . This infographic outlines…
Beyond Sales & Marketing Alignment

Beyond Sales & Marketing Alignment

You've worked hard and invested heavily to get alignment between your marketing and sales teams. However, adding your customer success to that mix can take you from a solid duo to a winning trifecta that dramatically boosts your results across the entire customer lifecycle. Fill out the form below for insights on aligning your marketing, sales, and customer success to…
8 Ways To Get B2B Demand Gen Back On Track

8 Ways To Get B2B Demand Gen Back On Track

B2B marketers are challenged with finding the right mix of technology and budgets for successful demand generation campaigns. This infographic from Spear Marketing Group highlights key findings from a recent study that analyzed the technology, content and demand generation tactics being used by leading B2B marketers. [Click To Expand] Source:…
B2B Marketers Take A Full-Funnel Approach To Webinars

B2B Marketers Take A Full-Funnel Approach To Webinars

Webinars continue to be a hot lead generation tool. According to DGR’s 2015 Content Preferences Survey, webinars remain among the top three types of content that buyers use to research purchases, with 75% saying they have viewed a webinar in the past 12 months. Webinars are also one of the most productive content types when it comes to generating leads…
The Six Strategies To Masterful Marketing

The Six Strategies To Masterful Marketing

Understanding the big picture of reaching your target buyer — and leveraging systems and procedures to navigate to them — is the difference between a good marketer and a great marketer. But even the best route can be littered with landmines that can derail the most creative plans.Fill out the form below for tips to help you avoid these hazards,…
The Perils Of Manual Demand Generation Processes

The Perils Of Manual Demand Generation Processes

Even in today’s tech-savvy marketing environment, inbound and outbound demand generation processes still require a lot of manual intervention. This infographic from Integrate highlights how a lack of automation can impact marketing activities. [Click To Expand] Source: Integrate
Subscribe to this RSS feed