Infographic: Content Marketing Trends for 2014
Uberflip’s latest infographic compiles key marketing findings from the past year and projections for where brands will focus their efforts in 2014.
Resources
Categorized in two ways – by Type and by Topic – the Resource Center offers access to webinar coverage, white papers, E-books, Infographics and more. Looking for the latest custom content covering marketing automation, lead scoring or nurturing? This is where you’ll find it!
Infographic: 7 Tips For Email Marketing In 2014
Email marketing is essential for communication with current and potential customers and one of the top ways to distribute high-quality branded content and generate leads. This infographic from Internet Marketing Inc. offers steps to leveraging email marketing as part of your integrated digital marketing strategy in the coming year.
Infographic: 9 Steps To Content Creation
Compelling content requires finding great sources, meeting deadlines and building in time for editing. Spundge, a content platform vendor, has compiled this infographic that outlines the critical steps to generating content that influences prospects and moves them along the pipeline.
Infographic: What Makes A Successful Content Marketer?
Nearly three quarters (73%) of marketers said they are creating more content than they did just a year ago, according to this infographic from LinkedIn. In addition, 42% of B2B marketers consider themselves effective at content marketing, up from 36% last year.
The Emerging Role Of The Marketing Technologist
Read and share this white paper to take a closer look at the drivers behind the new marketing technologist role and how B2B companies can leverage this role for long-term success.
Infographic: A Marketer's Guide To Dreamforce
For marketers, there is plenty to do and see at Dreamforce. This infographic from Demandbase highlights some of the most relevant sessions for marketers, plus a few of the coolest parties.
The Future Of Digital Engagement: 10 Thought Leaders Share Predictions For 2014
The future of digital engagement involves connecting with customers through a multitude of channels. Now more than ever, it is imperative that businesses are present and accessible throughout the entire decision-making journey and across all channels. In doing so, companies can increase conversions, average order values and customer satisfaction ratings while decreasing support costs.
Infographic: Email Marketing By The Numbers
Investment in email marketing is expected to reach $2 billion by 2014 and 59% of B2B marketers say email is the most effective channel for generating revenue. Those are just a few of the email marketing statistics shared by Trumpia, a digital marketing company.
Marketing Automation: Should We Or Shouldn’t We?
Many companies aspire to full-blown marketing automation, but it takes a great deal of time and resources to get to that “promised land.” Instead, many companies take incremental steps to reach their goals and keep their businesses moving forward. This white paper highlights some of the latest tools and tactics companies are using to achieve greater visibility into web site…
Infographic: The SEO Potential Of Content Marketing
When done correctly, content marketing, social media and SEO are a triple threat for lead generation. Being interesting helps get you better search rankings, larger audiences, and ultimately, more impressive results, as demonstrated in this infographic from Adept Marketing.
New Benchmarks & Insights Into Lead Nurturing
Lead nurturing is not a new concept for marketers, but the tactics and benchmarks associated with lead nurturing are quickly evolving. View this webinar to hear Jon Miller, VP and Co-Founder of Marketo, and Corinne Sklar, CMO and Digital Marketing Practice Lead of Bluewolf, discuss best practices for executing and measuring lead nurturing programs. Based upon recent research conducted by…