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News Briefs

This section offers breaking news coverage of the B2B space. These concise news articles are designed to provide marketers with quick, concise information about major happenings in the industry that will impact their jobs.

Act-On Opens Second UK Office

Act-On Software opened a new office in Reading, Berkshire, UK, to accommodate growth in the Europe, the Middle East and Africa (EMEA) region. The office, along with a small London office opened last year, will provide further support to customers and partners in the UK. The Reading office was needed…

TrackMaven Raises $6.5M To Sustain Growth

TrackMaven, a provider of marketing analytics technology, recently raised $6.5 million in Series A funding. The capital will be used to expand the company’s product, sales and marketing teams and staff its new Washington, D.C. office, according to TrackMaven Founder and CEO Allen Gannett. The new round was led by…

eTrigue Launches In Europe With Fast-Start Customer Program

Marketing automation platform provider eTrigue announced its expansion into the European market, naming Jeff Barnes and David Godden as co-directors of eTrigue Europe Limited. The subsidiary, based in London, will feature the vendor’s DemandCenter marketing automation system as its primary offering. eTrigueDemandCenter is being launched with a Fast-Start Customer Program,…

CallidusCloud Acquires LeadRocket To Arm Sales With Marketing Data

CallidusCloud acquired LeadRocket, Inc., a social engagement and digital marketing platform provider. The acquisition will equip sales professionals with social media tools and enable access to marketing data from any device, according to officials for both companies. "The new LeadRocket technology is unique in the way it delivers marketing capabilities…

Bizo Posts $12.4M In Q4 Revenue

Bizo reported $12.4 million in revenue in Q4, a record-setting quarter for the company. The B2B marketing automation vendor also posted $38.3 million in bookings in 2013, nearly a 75% increase over the previous year. The launch of new subscription-based products such as Bizo for Marketing Automation drove much of…

NetSuite Reports 34% Revenue Increase In 2013

NetSuite achieved a 35% year-over-year growth in revenue for Q4 2013 and a 34% increase in overall revenue compared to the previous year. Furthermore, the company reports its operating cash flow increased by 29% in Q4 2013, finishing at $17.3 million. The operating cash flow for the fiscal year increased…

Corporate Visions Reports 111% Jump In Revenue For Fiscal 2013

Corporate Visions, a provider of solutions designed to help B2B companies enhance customer interactions, reported an 111% increase in revenue and a 95% increase in bookings for fiscal 2013. The company’s growth was fueled by the acquisition of Executive Conversation in November and BayGroup International this past April. Other highlights…
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