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News Briefs

This section offers breaking news coverage of the B2B space. These concise news articles are designed to provide marketers with quick, concise information about major happenings in the industry that will impact their jobs.

Leadspace Launches Open API, Engagio Partnership

Leadspace Launches Open API, Engagio Partnership

Predictive marketing solution vendor Leadspace unveiled its open API, positioning data-driven marketers to integrate their preferred CRM and marketing automation platforms with Leadspace’s lead enrichment and predictive scoring tools.
Salesfusion And Oktopost Announce Integration For Social Media Management

Salesfusion And Oktopost Announce Integration For Social Media Management

Salesfusion is integrating with Oktopost, a B2B social media management platform, in a move designed to provide marketing and sales teams with full visibility into prospects’ behaviors across all marketing channels. In addition, the partnership aims to provide B2B marketers with insights to further nurture leads and measure the effectiveness…
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