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News Briefs

This section offers breaking news coverage of the B2B space. These concise news articles are designed to provide marketers with quick, concise information about major happenings in the industry that will impact their jobs.

Evergage Raises $10 Million To Accelerate Product Growth

Evergage Raises $10 Million To Accelerate Product Growth

Evergage, a real-time personalization solution provider, has raised $10 million in a Series B funding round led by Arrowroot Capital. The latest round, which brings the company’s total venture capital investment to $21 million, is intended to help expand its personalization platform.
Invoca Integrates Call Data With More Marketing Apps

Invoca Integrates Call Data With More Marketing Apps

Invoca, a call intelligence software company, announced data integrations with Microsoft, Adobe, Kenshoo and Optimizely. These new integrations are designed to integrate phone conversations into the multichannel customer journey by connecting phone calldata with customers’ digital interactions.
CallidusCloud Unveils Offline Capabilities For CPQ Solution

CallidusCloud Unveils Offline Capabilities For CPQ Solution

Callidus Software, a cloud-based marketing and sales solutions provider, launched new offline capabilities for its Configure Price Quote (CPQ) offering, designed to help B2B salespeople offer quotes and proposals quickly and efficiently through mobile devices — without having to be connected directly to the Internet.
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