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News Briefs

This section offers breaking news coverage of the B2B space. These concise news articles are designed to provide marketers with quick, concise information about major happenings in the industry that will impact their jobs.

Hive9 Integrates With Workfront For Marketing Resource Management

Marketing performance management company Hive9 has partnered with Workfront, a provider of cloud-based B2B work management solutions. The new bidirectional product integration allows marketers to plan budgets and campaigns in Hive9 and execute them in Workfront with access to related projects, content and status updates, according to the companies.

Campaign Monitor Launches Visual Journey Designer For Automated Email Campaigns

Campaign Monitor, an email marketing and automation software provider, has unveiled its new Visual Journey Designer. Now available to Campaign Monitor customers at no additional cost, Visual Journey Designer enables users to create customer journeys with drag-and-drop workflow tools that enhance personalization and timeliness, according to the company.

Oracle Data Cloud Launches B2B Audience Data Marketplace

In an effort to improve the targeting capabilities of its B2B user base, Oracle Data Cloud unveiled its B2B audience data marketplace solution. The company states that the solution will provide users access to more than 400 million business profiles and more than one million U.S. companies for easier account-based…
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