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Apollo.io Secures $100M In Series D Funding

Apollo.io, a go-to-market (GTM) solution, raised $100 million in Series D funding led by Bain Capital Ventures with participation from existing investors Sequoia Capital, Tribe Capital and Nexus Venture Partners. Following the company's Series C in March 2022, this investment brings its total funding to $250 million and brings its valuation to $1.6 billion.

Gupshup Debuts Domain-Specific Generative AI LLMs

Enterprise conversational AI developer Gupshup introduced a set of large language models (LLMs) designed for specific business uses and industries. The new ACE LLMs leverage third-party foundation models, like Meta’s Llama 2 and OpenAI’s GPT-3.5 Turbo, to assist enterprise development of conversational generative AI.

5 Traits That Make Sales Professionals Ideal CEOs

1hendrikWhen we think of CEOs, we don’t always associate the position with a background in sales, but it’s more common than you think. According to “The Chief Marketing Officer Matters,” more than 25% of CEOs started with a marketing and sales background. Many of the most influential CEOs today, from Warren Buffet to Mark Cuban, started in sales. So, there must be something about being a salesperson that lends itself to moving up into the C-suite.

Outreach Unveils New Sales Execution Platform Capabilities

Outreach is a sales execution platform designed to assist market-facing teams with creating and predictably closing more pipeline. From prospecting to deal management to forecasting, the platform leverages automation and AI to help revenue leaders increase efficiency and effectiveness of all go-to-market (GTM) activities and personnel across the revenue cycle.

What Tools Are You Using? Boosting B2B Campaigns With Technographic Data

1mikesIn today's digital age, almost every business could be a considered a tech company. From small startups to large enterprises, all organizations rely on technology to some extent, whether it's through software, web tools or other digital resources. As a result, it's becoming increasingly important for B2B marketers to understand how their target audience leverages technology, which is where technographic data comes in.

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