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Solution Spotlight

This section highlights the latest products, tools and services that will have an impact on a B2B marketing team's daily initiatives. Fill out our submission form if you think your product is a fit.

NewsCred Extends Analytics Capabilities For Content Marketing

NewsCred Extends Analytics Capabilities For Content Marketing

NewsCred has extended capabilities of its enterprise content marketing platform (CMP) with new analytics across digital content optimization, team efficiency, content production and pipeline attribution. The new features are designed to give marketers unparalleled insights to optimize the customer journey, maximize team output and quantify the impact of content on…
RollWorks’ Account-Based Platform Launches Account Scoring Capabilities

RollWorks’ Account-Based Platform Launches Account Scoring Capabilities

RollWorks’ new account scoring capabilities expand upon the company’s account-based platform and identification solution. The account scoring feature is designed to enable account-based sales and marketing teams to score and prioritize target account lists using a predictive machine learning model, which is positioned to score accounts based on firmographic and technographic…
Evergage Launches AI-Powered Personalization Algorithm

Evergage Launches AI-Powered Personalization Algorithm

Evergage’s new personalization algorithm, Contextual Bandit, is designed to leverage artificial intelligence (AI) to process vast stores of data, positioning companies to automatically deliver the most relevant and optimal content, offer or promotion to each website visitor, application user or email recipient.
Chili Piper Offers Platform Designed To Automate Call Scheduling

Chili Piper Offers Platform Designed To Automate Call Scheduling

Chili Piper’s scheduling platform is designed to boost buyer engagement by allowing qualified leads to automatically book a meeting or call after filling out a site’s contact form. The solution aims to automate complex scheduling process across teams and departments to provide buyers with the best possible experience.
6Sense Aims To Help Marketers Unlock Buyer Intent

6Sense Aims To Help Marketers Unlock Buyer Intent

6sense is designed to shine a light on the buying journey. The account-based orchestration platform positions revenue teams to gain buyer insights, so they can generate more opportunities, increase deal size, compete and win more often.
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