News Briefs

RollWorks Announces New Integrations With Multiple Personalization Platforms

RollWorks, an account-based platform, announced a new Site Visitor API that powers new integrations with Reactful, Hushly and Uberflip, aiming to provide insights and improve personalized account-based strategies.

September 25, 2020
Written by Michael Rodriguez

New Casted Integrations Aim To Improve Podcasting Content For Increased Pipeline & ROI

Casted, a podcasting platform, announced integrations with marketing technology providers HubSpot, Drift and WordPress, with the intent of helping B2B marketers deliver engaging content marketing experiences for buyers that drive greater pipeline and ROI.

September 24, 2020
Written by Michael Rodriguez

6sense Continues Impressive Growth, Increasing Customer Base By 54% In 2020

Account-based engagement platform 6sense announced they are on pace to reach 100% revenue growth for the third year in a row. Supporting this growth curve, the company reported its customer base has grown 54% since the beginning of 2020, and has maintained a 109% net customer retention rate despite the industry’s…

September 24, 2020
Written by Michael Rodriguez

Salesforce Announces Expanded Sales Cloud Suite To Help Engagement in Virtual Selling

Salesforce has announced enhanced capabilities for its sales automation solution Sales Cloud, aiming to provide users with a 360 view of their customers, create engaging buyer experiences and helping sales rep sell virtually seven months into the pandemic.

September 23, 2020
Written by Michael Rodriguez

TrustRadius Review Snippets Aim To Improve Brand SEO

TrustRadius, a peer review website for businesses, has announced a new feature for its TrustQuotes For Web content syndication tool, aiming to enhance website visibility in Google search results for improved website traffic and click-through rates.

September 22, 2020
Written by Michael Rodriguez

RollWorks Marks Strong 180% Growth In SMB Customers Adopting ABM Platform

RollWorks has announced 180% growth of small and medium-sized businesses (SMBs) adopting their account-based platform. Alongside partnerships with other ABM platforms, the division of NextRoll reported it has seen a 70% year-over-year Q3 growth.

September 21, 2020
Written by Michael Rodriguez

New Research: 67% Of Marketers Negatively Impacted By COVID-19, But Martech Investment Continues

Despite the pandemic, martech investments have increased for some organizations, according to new research from Demand Spring, a provider of integrated strategy, content and technology services. The State of MarTech During a Pandemic report found that 43% of respondents have added new solutions into their martech stack despite the impact…

September 17, 2020
Written by Michael Rodriguez

News Briefs

RollWorks Announces New Integrations With Multiple Personalization Platforms

New Casted Integrations Aim To Improve Podcasting Content For Increased Pipeline & ROI

6sense Continues Impressive Growth, Increasing Customer Base By 54% In 2020

Salesforce Announces Expanded Sales Cloud Suite To Help Engagement in Virtual Selling

TrustRadius Review Snippets Aim To Improve Brand SEO

RollWorks Marks Strong 180% Growth In SMB Customers Adopting ABM Platform

New Research: 67% Of Marketers Negatively Impacted By COVID-19, But Martech Investment Continues

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