News Briefs

Phrasee Reveals New Real-Time Language Personalization & Insights Features

Phrasee, a brand language optimization platform, released an AI technology designed to help brands personalize the language each customer receives in real-time. To support the release, the company also launched a Language Insights suite designed to help identify customer preferences on language, sentiment, diversity and tone.

March 2, 2022
Written by Kelly Lindenau

Salesloft Joins Google Cloud Marketplace

Salesloft, a sales engagement platform, partnered with Google to enter its Cloud Marketplace and enable Google Cloud customers to procure Salesloft’s Modern Revenue Workspace. The partnership seeks to enable Salesloft customers to retire committed cloud spend while benefiting from deeper product integrations and unified billing.

March 2, 2022
Written by Kelly Lindenau

IDG Communications Rebrands As Foundry

Technology media company IDG Communications rebranded as Foundry to mark its transformation from legacy media network to integrated marketing technology and data provider. As Foundry, the company plans to pair large-scale first-party data with a combination of acquired and home-grown marketing technologies.

February 23, 2022
Written by Kelly Lindenau

RollWorks & G2 Team Up To Provide Richer Insights Into Buyer Intent

ABM platform RollWorks, a division of NextRoll, partnered with software marketplace G2 to help mutual customers capture multi-faceted, account-level intent signals to better identify and prioritize the right accounts across the entire ABM lifecycle.

February 23, 2022
Written by Kelly Lindenau

PFL Announces New Leadership Team To Accelerate Hybrid Experience Adoption

PFL, a hybrid experience company, assembled a new leadership team following Nick Runyon’s promotion from President to CEO to help accelerate revenue growth and drive continued adoption of the company’s hybrid experience solutions.

February 18, 2022
Written by Kelly Lindenau

Conductor To Acquire Real-Time Website Auditing & Monitoring Solution ContentKing

Conductor, an enterprise organic marketing platform, entered a definitive agreement to acquire ContentKing, a cloud-based service designed to provide real-time SEO auditing and change management to improve and maintain search engine visibility.

February 18, 2022
Written by Kelly Lindenau

CONTENTgine Unveils Content Indication Platform For Intent & Engagement Insights

CONTENTgine, a content-based marketing agency, revealed its Content Indication Platform (CIP), an online SaaS platform that seeks to provide access to CONTENTgine's proprietary first-party account intent and categorical content insights.

February 18, 2022
Written by Kelly Lindenau

News Briefs

Phrasee Reveals New Real-Time Language Personalization & Insights Features

Salesloft Joins Google Cloud Marketplace

IDG Communications Rebrands As Foundry

RollWorks & G2 Team Up To Provide Richer Insights Into Buyer Intent

PFL Announces New Leadership Team To Accelerate Hybrid Experience Adoption

Conductor To Acquire Real-Time Website Auditing & Monitoring Solution ContentKing

CONTENTgine Unveils Content Indication Platform For Intent & Engagement Insights

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