TrustRadius, a research and review platform, integrated with Demandbase One, a go-to-market (GTM) platform, to enable B2B marketers and sellers to reach, target and engage in-market buyers who are actively researching them and their competitors on TrustRadius.

SalesboxAI, a Conversational ABM platform, announced the release of their new Demand Unit-centric system for B2B and ABM marketers. Operating AI-powered assistants, SalesboxAI discovers active, in-market demand units by reaching buying groups across its advertising network.SalesboxAI Discover, SalesboxAI Engage and SalesboxAI Advertise are all included in the recently developed module.

PFL, a hybrid experience company, teamed up with Iterable, a customer experience platform, to provide users with the tools needed to orchestrate omnichannel direct mail campaigns.