Solution Spotlight

SuccessKit Aims To Streamline Case Study Creation, Management

SuccessKit is designed to help B2B companies generate, manage and leverage case studies and customer success stories more effectively. It is positioned to collect the details needed for success stories, and then generate beautiful, branded content which sales teams can access when and where they need it.

January 21, 2019
Written by Elise Schoening

InsideSales.com Offers AI-Driven Email Solution To Help Improve Sales Prospecting

AI-Driven Email Prospecting from InsideSales.com aims to help sales teams create target and track prospecting emails, as well as generate insights into recipient actions and identify the best time to send.

January 14, 2019
Written by Elise Schoening

LinkedIn Adds Objective-Based Advertising Capabilities To Campaign Manager

LinkedIn’s new Objective-Based Advertising tool in Campaign Manager is designed to make it easier for marketers to create campaigns and measure results.

January 4, 2019
Written by Elise Schoening

Return Path Launches Dynamic Optimization Feature Aimed To Enhance Email Deliverability

Dynamic Optimization by Return Path is designed to help marketers improve their email marketing efforts by combining ESP data and AI to provide customized recommendations for boosting inbox placement and subscriber engagement.

December 28, 2018
Written by Elise Schoening

FunnelCake's Lead-To-Revenue Management Solution Aims To Bridge Marketing, Sales Gap

FunnelCake’s lead-to-revenue management system is designed to unify lead and opportunity data from Salesforce to deliver actionable, full-funnel reporting for sales and marketing leadership.

December 14, 2018
Written by Elise Schoening

Radius Aims To Offer Single B2B Data Source With Unify Platform

Radius Unify’s enterprise B2B customer data platform is designed to allow B2B marketers to access a single data source, so they can streamline their pipeline, transform their data strategy and improve customer experiences. FEATURES/FUNCTIONALITY The platform is positioned to give marketers a 360-degree view of every possible customer via The…

December 10, 2018
Written by Elise Schoening

VanillaSoft Blends Data Management And Cadence Automation In Sales Engagement Platform

VanillaSoft’s sales engagement platform aims to empower sales reps to respond to new leads faster, interact with leads more consistently and across more channels and generate more qualified opportunities.

December 3, 2018
Written by Elise Schoening