Livestorm, a video engagement platform, launched its first-ever Video Engagement Score™ (VES). VES is a new tool that allows event and meeting hosts to measure the impact of remote meetings and events through a unique scoring system.

Wrapify, a performance-driven out-of-home (OOH) advertising platform, named Valerie Carboni as its first Vice President of Marketing. In her role, Carboni will help promote awareness about the benefits, best practices and positive results of OOH advertising.

Conversica, Inc., a provider of conversational AI solutions, enhanced its Conversational ABM platform through a new integration with account engagement platform 6sense. The partnership seeks to enable Conversica AI Assistants to tap into 6sense’s account and intent data to help marketers identify target accounts and tailor two-way, humanlike conversations.